In recent years it has been well-documented that the music industry had been experiencing a decline in sales and overall output, but as of late, there has been a significant resurgence in terms of the finances that are being generated. The latest reports have indicated that the music industry has been generating upwards of $20 billion per year. Since its inception, the music industry has been a male dominated business, with very few women scaling the ladder and reaching the highest levels.
Over the last 20 years, Desiree “Dez” Perez has been the exception to the rule, partnering with Shawn “Jay-Z” Carter and helping to mold him into the successful music mogul that he is today. As the Chief Operating Officer at Roc Nation, she has seen the upstart company grow into one of the most successful independent businesses in the entire music world. For her timeline activity update, visit her facebook.com page. As a powerful exec at Roc Nation, Dez Perez has also been credited for her acute business acumen, overseeing the careers of the artists who call Roc Nation home. Many of the artists have seen significant jumps in musically, as well as to their overall brands; a fact that is, at least in part, due to Mrs. Perez’s skillful maneuvering behind the scenes. Click on runninglip.com for additional article.
In most circles outside of the music industry, Dez Perez isn’t a household name, but her work with some of the worlds biggest superstars has been well documented. Along with her husband, Juan Perez and a few of Jay-Z’s closest business associates, Mrs. Perez belongs to what is referred to by industry insiders as the Hova Circle of Influence. Check templeofthecave.com. Mrs. Perez is tour-de-force in the boardroom, helping to broker major deals for her artists, such as Rihanna’s $25 million deal with Samsung that helped to back her Anti Tour. She was also integral to Jay-Z’s 10-year $150 million deal with Live Nation. More to read on pagesix.com.
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